Florida is "The Sunshine State", New York "The Empire State" and Hawaii "The Aloha State. The Americans have been giving their states nicknames for decades.
They have lived and learned from the experience too. According to Wikipedia, Illinois thought better of being "The Sucker State", while North Carolina realised that "The Turpentine State" left a nasty smell.
I have just crossed "the county line" between Bucks and Herts, which alerted me to a new county sign:
"Hertfordshire: The County of Opportunity"
Oh for goodness sake ...
Perhaps every other county now has such a devastatingly singular and powerful motto, but I have just not been sufficiently privileged to be made aware of them? Or is this a first?
I would like to propose that Bucks should follow the trend and adopt a new nickname:
"Buckinghamshire: Pothole Paradise"
More suggestions for nicknames for counties would be most welcome to alleviate the tedium of the summer lull here.